Standalone app is free and ad-supported, offering a mixture of TV shows, educational videos, music and child-friendly vloggers
YouTube is launching a separate app for children which will filter out inappropriate content, hide comments on videos and which will not allow them to register and log in to its service.
The YouTube Kids app launches today in the US for Android and for iOS devices, and the company intends to roll it out elsewhere in the future. The app will be free and funded by advertising, although YouTube says it will be carefully screening ads to ensure they are appropriate for children.
YouTube Kids groups videos into four categories: shows, music, learning and explore. Shows focuses on videos from familiar children’s TV brands like Sesame Street and Thomas and Friends; Music includes videos from nursery-rhyme channels like Mother Goose Club; and Learning gathers educational videos.
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