Wednesday 17 December 2014

Week 14 - News story

Mobile and the news media's imploding business model

Smartphones will soon be the primary news source for most Americans. That's if anyone can still make money by reporting
http://www.theguardian.com/commentisfree/cifamerica/2012/mar/27/mobile-news-media-imploding

The article was on how new digital media and mobiles have taken over from news and advertising, the article looks at statics and shows how they have had an effect and what changes it will bring. For example, "Pew research has a new survey showing that tablets and smart phones are now 27% of Americans' primary news source. The overwhelming share of this is phones, not tablets; and a reasonable view says this will rise to 50% in three years." from this we can see that mobiles and tablets are slowly starting to take over, and over the next three or so years it will increase even more. 

However this makes sense as news and adverts will move along with the new technology that people are now using, "just as radio became one of the big purveyors of news because it was the medium that travelled with you, so should mobile." with so many people now having smart phones and tablets its become easier for them to access news and other media through one source, this makes it more convenient for them. 











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